Now booking for Q4 2026
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Loved by teams the world over
in TVL Acquired by customers
Raised by our customers
trading volume Achieved by customers
Strategy, identity and a production-ready brand systems in three weeks. For one fixed price.
Our brand sprints take web3-native projects, fintechs and AI startups from forgettable to launch-ready in record time.
Each sprint comes with a Brand Blueprint, a Brand Engine your team and tools build with, and a Brand Book, static or as an interactive Brand Portal. All for €20k, done in three weeks or less.
Ready to look the part?
Built for founders who need to look the part. Quickly, like yesterday quickly.
About to raise
Your brand looks undifferentiated. We help you look investor-ready.
About to launch
You need a brand your team can easily integrate and ship with on day one.
Outgrown your brand
The logo someone made in a weekend got you here. It's time to take the next step.
Why founders
choose Overproof:
“We're extremely satisfied with the results that Overproof delivered for our Brand Sprint. We now have a harmonious visual identity that we can stick with for years to come."
Thomas Bush
Founder of Paymentscan
“A big part of Theo’s design identity today can be attributed to the work they did for us...To this day we still get compliments about how comprehensive our brand guidelines are."
T.K Kwon
co-founder at theo
“What to say…they helped us find our name. They’re singular in their pursuit of making sure you have everything you need to launch your brand and launch well."
Randy Little
CEO of zenrock
Everything you need to launch.
Blueprint → Engine → Book/Portal, in three weeks. One brand, built as a unified system.
What you get
Strategy, identity and engineering in one system.
So every new asset stays on-brand even after handoff.
Brand Blueprint
The strategy everything else is built from.
Discovery workshop
Positioning & messaging pillars
Tone of voice
What you don’t want, with examples
Where your competitors’ gaps are
Two identity directions to choose from, one gets fleshed out
Brand Engine
A brand your team, devs and AI tools can build with.
Logo, type, colour & visual language
Figma master library & tokens
Code libraries & open-source repos (if used)
AI-friendly guidelines & skills
Pattern, effects & visual generators
Launch kit: socials, deck, mockups
Brand Book / Portal
Your brand, ready to read and share.
Static (Brand Book) or Interactive (Brand Portal) Brand guidelines
Included in every sprint, in the format you choose
All for one flat price.
Brand Sprint
For founders about to raise, launch or rebrand who need to look credible and differentiated.
€20k
Ready in 3 weeks
What is included
Brand Blueprint: workshop, positioning, messaging
Two identity directions, one refined
Brand Engine: Figma, code & AI libraries, pattern & effects generators
Choice of Brand Book (static guidelines) or Brand Portal (interactive guidelines)
Launch kit: socials, mockups
Weekly review call + Loom updates
50% to book, 50% on delivery
Optional add-ons
Landing page in Framer: +€8k, +2 weeks after brand alignment
Naming & extended strategy: scoped on request
What happens in the three weeks?
Week 1 produces your Brand Blueprint (strategy) and two identity directions. Week 2 refines the one you pick into a full system. Week 3 builds your Brand Engine, launch kit and your Brand Book or Brand Portal, then hands everything over.
How much of our time does it take?
A kickoff workshop and one review call a week. Between calls you get Loom updates on every major milestone, and we ask for feedback from one decision-maker.
What if we don’t like either direction?
It rarely happens. We start by defining what you don’t want, look at examples together, and map where your competitors leave room to stand out, so both directions are built on that. If something isn’t landing, we adjust as we go within the sprint.
What is the Brand Engine?
Your brand as working tools instead of a static PDF. It’s a connected Figma library of tokens and components, matching code libraries, and AI guidelines that keep tools like Figma’s agent on-brand. It also includes generators for your patterns and effects, so new assets stay consistent without us.
What’s the difference between the Brand Book and the Brand Portal?
Both hold the same brand guidelines and every sprint includes one. The Brand Book is a static PDF. The Brand Portal is an interactive site your team, partners and press can browse. You choose the format.
Do you build the website?
Yes, as an add-on: a custom landing page designed and built in Framer for €8k, adding two weeks after brand sign-off.
Do you do naming or deeper strategy?
Yes, scoped on request. We renamed Qredo to Zenrock.
How does payment work?
50% to book your slot, 50% on delivery. Final files transfer on the second payment.
What happens after the sprint?
Everything is yours. If you need ongoing design help, we can talk about it then.
Don’t stagger your momentum. Launch past the competition with Overproof.
mediocre to Numero Uno in three weeks.